Published in Brand Partnerships
Image credit by Steven Lewis / Dall-E
Anna Levine
Senior Client Success Executive, Foam
February 3, 2025
🤝 How to Turn One-Time Brand Deals into Long-Term Partnerships
Long-term brand deals bring stability and higher earnings—here’s how to secure them.
1️⃣ Pitch Long-Term from the Start
Brands want consistency. Instead of a one-off deal, propose a 3-6 month partnership with a mix of content formats (social posts, stories, and videos).
2️⃣ Use Data to Prove Value
Go beyond likes—show engagement rates, audience demographics, and conversions to demonstrate long-term impact. Use real-time reports to keep brands invested.
3️⃣ Build Strong Relationships
Check in with brand managers, suggest fresh campaign ideas, and keep them updated with performance insights before they ask. Brands stick with proactive managers.
4️⃣ Offer Exclusive Opportunities
Pitch unique content angles like early product access, ambassador programs, or VIP discount codes. Make your influencers indispensable to the brand’s strategy.
5️⃣ Make Renewals Easy
Before contracts end, send impact reports and suggest new ideas to extend the collaboration. Brands prefer seamless contract renewals over finding new influencers.
🔗 Turn Short-Term Sponsorships into Long-Term Deals with FOAM
1️⃣ Pitch Long-Term from the Start
Brands want consistency. Instead of a one-off deal, propose a 3-6 month partnership with a mix of content formats (social posts, stories, and videos).
2️⃣ Use Data to Prove Value
Go beyond likes—show engagement rates, audience demographics, and conversions to demonstrate long-term impact. Use real-time reports to keep brands invested.
3️⃣ Build Strong Relationships
Check in with brand managers, suggest fresh campaign ideas, and keep them updated with performance insights before they ask. Brands stick with proactive managers.
4️⃣ Offer Exclusive Opportunities
Pitch unique content angles like early product access, ambassador programs, or VIP discount codes. Make your influencers indispensable to the brand’s strategy.
5️⃣ Make Renewals Easy
Before contracts end, send impact reports and suggest new ideas to extend the collaboration. Brands prefer seamless contract renewals over finding new influencers.
🔗 Turn Short-Term Sponsorships into Long-Term Deals with FOAM
1️⃣ Pitch Long-Term from the Start
Brands want consistency. Instead of a one-off deal, propose a 3-6 month partnership with a mix of content formats (social posts, stories, and videos).
2️⃣ Use Data to Prove Value
Go beyond likes—show engagement rates, audience demographics, and conversions to demonstrate long-term impact. Use real-time reports to keep brands invested.
3️⃣ Build Strong Relationships
Check in with brand managers, suggest fresh campaign ideas, and keep them updated with performance insights before they ask. Brands stick with proactive managers.
4️⃣ Offer Exclusive Opportunities
Pitch unique content angles like early product access, ambassador programs, or VIP discount codes. Make your influencers indispensable to the brand’s strategy.
5️⃣ Make Renewals Easy
Before contracts end, send impact reports and suggest new ideas to extend the collaboration. Brands prefer seamless contract renewals over finding new influencers.
🔗 Turn Short-Term Sponsorships into Long-Term Deals with FOAM
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